In the News

See which publishers, podcasts, and news sites are picking up on Differentiation Zone's® insights.

The Backpack Show – “Differentiated” Author Karla Raines

by | May 6, 2021 | In the News

Share this post

Episode Description: Talk about differentiation! (Seriously, we’re going to talk about it.)

In the second half of this episode, we talk with strategy innovator Karla Raines about her book “Differentiated: The Breakthrough Approach to Strategy for Purpose-Driven Organizations.” Get ready to challenge outdated thinking at your organization!

And it turns out that abstract painting fuels Karla’s professional creativity and risk-taking, so we’ll talk about that, too!


Karla Raines is available for podcasts, interviews, and written articles. Please contact her at: