Differentiation Zone’s Policies and Terms
Corona Research, Inc. d/b/a/ Corona Insights (“us”, “our”, or “we”), on behalf of Differentiation Zone and Strategy Studio, institutes the terms of this Privacy Policy to ensure that personally identifiable information (“PII”) is maintained in a safe, secure, and responsible manner. The following describes how we collect, use, and share the PII obtained from and about individuals who use the website located at https://differentiationzone.com/, including the subdomain https://studio.differentiationzone.com/, (collectively, the “Website”). The Privacy Policy detailed below applies only to information collected through the Website and does not apply to information that we may collect outside the use of the Website such as over the phone or by email or mail. By using this Website, you are agreeing to the collection and use of information you provide to this Website as described below. Please read this entire Privacy Policy to make sure you understand our practices fully.
1. Information Collected – We may collect PII for purposes related to our business, to improve the content of the Website and our services, or for any other commercial purpose. The only PII collected from you has been voluntarily submitted and provided to us through your use of the Website or in response to requests for information. We may collect such data for processing that is necessary for providing our services as carried out in our legitimate interests.
User-provided Information. When you use the Website, you may provide, and we may collect, PII. The types of information that we may collect include but are not limited to: name, address, email address, and phone number. PII also includes other information, such as geographic areas or preferences, when any such information is linked to information that identifies a specific individual.
Automatically Collected Information. When you use the Website, we may automatically record certain information from your device by using various types of technology, including cookies. This “automatically collected” information may include IP address or other device address or ID, web browser and/or device type, the pages or content you view or interact with on the Website, and the dates and times of your access or use of the Website.
Information from Other Sources. We may obtain information, including PII, from third parties and sources other than the Website. If information from other sources is combined or associated with PII collected through the Website, this combined information will be treated as PII in accordance with this Privacy Policy. We may also receive information about you, including log and usage data and cookie information, from third-party sites that integrate our services, including embeds and advertising technology.
a. Operations. We may use PII to operate, maintain, enhance, and provide all features of the Website, to provide the services and information that you request, to respond to comments and questions, and to provide user support.
b. Improvements. We may use collected PII to understand and analyze usage trends and preferences, to improve the Website, and to develop new services, features, and functionality.
c. Communications. We may use PII to communicate with you for administrative purposes such as customer service, updates on policies or terms, and communication relating to services. You may opt out of receiving such communications at any time via a link in the email you receive, by replying STOP to SMS or text messages, or by contacting us as provided in the “Contact” section.
d. Advertisements. We may use third-party programmatic ad exchanges to show advertisements relevant to your interests. In providing those ads, those third parties collect information, including log and usage data and information from cookies. These third parties will not receive information from your account.
e. Cookies and Tracking Technology. We may use automatically collected information and other information collected on the Website through cookies and similar technologies to: (i) personalize Website services; (ii) monitor and analyze the effectiveness of the Website; and (iii) monitor aggregate site usage metrics such as number of visitors and pages viewed. Cookies may be either “persistent” cookies or “session” cookies. A persistent cookie will be stored by a web browser and will remain valid until its set expiration date, unless deleted by you prior to the expiration date; a session cookie will expire at the end of your use of the Website when the web browser is closed.
a. Unrestricted Information. Content generated by you and posted to the Website, or any of our associated social media sites, is your sole and exclusive responsibility and we have no responsibility or liability for such content. Any information you voluntarily display to the public on the Website will be available to any individual who has access to that content. We cannot and will not guarantee the safety or security of your user-generated content. Further, search engines may index your user generated content such that it may be found on and through common search engines. We cannot and will not guarantee the safety or security of your user generated content.
b. Service Providers. In some events we may work with service providers who provide website, application development, hosting, maintenance, and other services. These third parties may have access to or process PII as part of providing such services. We limit the information provided to these service providers to that which is reasonably necessary for them to perform their functions.
c. Non-Personally Identifiable Information. We may make certain automatically-collected, aggregated, or otherwise non-personally identifiable information available to third parties for various purposes, including: (i) compliance with reporting obligations; and (ii) business or marketing purposes.
d. Legal Compliance. We may disclose PII or other information if required to do so by law or in the good-faith belief that such action is necessary to comply with applicable laws, in response to a valid court order, judicial or other government subpoena or warrant, or to otherwise cooperate with law enforcement or other government agencies. We also reserve the right to disclose PII or other information that we believe, in good faith, is appropriate or necessary to: (i) take precautions against liability; (ii) protect from fraudulent, abusive, or unlawful uses or activity; (iii) investigate and defend against any third-party claims or allegations; or (iv) protect our property or other legal rights, enforce our contracts, or protect the rights, property, or safety of others.
e. Change in Structure/Ownership. Information, including PII, may be disclosed and otherwise transferred to an acquirer, successor, or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, as well as in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets and only if the recipient of the PII commits to a privacy policy that has terms substantially consistent with this Privacy Policy.
a. At your request, we will have any reference to you deleted or blocked from our records. We may retain some information you submit for backups, archiving, prevention of fraud and abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe there is a legitimate reason to do so.
b. You may delete your account information at any time. You may also submit a request to delete the PII we maintain about you by contacting us as set forth in the “Contact” section below. When you delete your account, your profile is no longer visible to other users and dissociated from content you posted under that account. Please note that the posts, comments, and messages you submitted prior to deleting your account may still be visible to others unless you first delete the specific content.
c. You may control the Website’s use of cookies. Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject first- and third-party cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of some Website services.
d. You may, at any time, decline to share certain PII with us, in which case we may not be able to provide to you some of the features and functionality of the Website.
e. At any time, you may object to the processing of your PII, on legitimate grounds, except if otherwise permitted by applicable law. You always have a right to lodge a complaint with data protection authorities.
f. If you receive commercial emails or text messages from us, you may unsubscribe or opt-out at any time by contacting us as set forth in the “Contact” section. Please be aware that it may take up to 10 business days for us to process your request. Additionally, even after you opt-out from receiving commercial messages, you may continue to receive administrative messages regarding the Website.
Eventbrite: https://www.eventbrite.com/support/articles/en_US/Troubleshooting/eventbrite-privacy-policy?lg=en_US
Zoom: https://blog.zoom.us/zoom-privacy-policy/
Active Campaign: https://www.activecampaign.com/au/legal/privacy-policy
We also use Google Analytics to help us understand how our customers use the Website–you can read more about how Google uses your PII here: https://www.google.com/intl/en/policies/privacy/.
6. Third Party Servers – Certain information stored or transmitted by us hereunder, including PII, may be stored, managed, or otherwise handled by third parties. You understand and agree that we are not liable, accountable, or otherwise responsible for information communicated to or through third party servers and you hereby release us from any associated liability or responsibility consistent with the indemnifications, liability limitations, and privacy policy included herein. If you are located in the European Union or European Economic Area, please note that we will not transfer your information, including PII, to a country outside of the European Union or European Economic Area.
a. Right to Know. You have the right to know and see what data we have collected about you over the past 12 months, including:
i. The categories of personal information we have collected about you;
ii. The categories of sources from which the personal information is collected;
iii. The business or commercial purpose for collecting your personal information;
iv. The categories of third parties with whom we have shared your personal information; and
v. The specific pieces of personal information we have collected about you.
b. Right to Delete. You have the right to request that we delete the personal information we have collected from you (and direct our service providers to do the same). There are a number of exceptions, however, that include, but are not limited to, when the information is necessary for us or a third party to do any of the following:
i. Complete a transaction;
ii. Provide you a good or service:
iii. Perform a contract between us and you;
iv. Protect your security and prosecute those responsible for breaching it;
v. Fix our system in the event of a bug, virus, or malware;
vi. Protect the free speech rights of you or other users;
vii. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code §1546 et seq.);
viii. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interests that adheres to all other applicable ethics and privacy laws;
ix. Comply with a legal obligation; or
x. Make other internal and lawful uses of the information that are compatible with the context in which you provided it.
c. Other Rights. You can request certain information about any disclosure of personal information to third parties for their own direct marketing purposes during the preceding calendar year. This request is free and may be made once a year. You also have the right not to be discriminated against for exercising any of the rights listed above.
d. Exercising your California Privacy Rights. To request access to or deletion of your PII, or to exercise any other data rights under California law, please contact us as set forth in the “Contact” section
Corona Research, Inc. d/b/a/ Corona Insights
1580 Lincoln Street, Suite 510
Denver, CO 80203
Pink@DifferentiationZone.com