Creations
Accelerate your learning. Our curated resources showcase the best original thinking at the heart of Differentiation Zone.Concept Briefs – Delve into breakthrough concepts or take a fresh look at long-held models.
Goodbye SWOT PDF
For many executives and consultants, SWOT Analysis is shorthand for “Hey, let’s do our strategic analysis today.” It’s a bit like asking, “What’s on television?” when the world of content ranges from Netflix to Amazon, cable to...
Differentiation Zone – Deliver Strategic Success
Getting your customer to choose your organization isn't about describing "what we do." It's about knowing "why we mater." Purpose-driven organizations rely on static and outdated strategy models that don't recognize the fast pace...
Innovation Reviews – Explore innovative thinking in one page or a few.
Introduction to IP protection: Copyright, Trademarks, and Patents
Join Karla Raines of Differentiation Zone along with Dave Ratner and Emily Irwin of Creative Law Network for an insightful conversation on how nonprofits can protect their intellectual property to maximize mission impact. The conversation has been recorded for...
Displacement, Disruption, and Distortion: Three Forces Threatening Your Mission Delivery in 2020
The marketplace is more crowded than ever with issues, causes, and candidates vying for attention as the election cycle kicks into high gear. It’s never been more challenging to be heard among so many competing messages targeted at your customer. That’s why...
Broadcasts from the Zone – Engage with stories from the field designed to spark “aha moments” in 60 minutes or less.
How a Customer Mindset Changes Your Choices
Join Karla Raines of Differentiation Zone for an insightful 15 minutes where you will dive into the implications of a customer mindset. Redefine key terms and explore rich case studies to determine how a customer mindset changes your choices. This Broadcast airs the...